‘Elvis Evolution’ Opens July 18
Elvis Evolution opens July 18 after nearly a 8 month delay. Layered Reality Elvis Presley immersive experience in London (UK) which would bring the global musical icon back through the power of AI, augmented reality, live theatre and multi-sensory effects in a celebration of his life and legacy.
Taking place at Excel’s new Immerse LDN entertainment district, Elvis Evolution is a high- energy, high-tech homage that promised an unforgettable experience that would take visitors on a journey through Elvis’s rise to fame, from his humble beginnings in Tupelo to superstar musical icon. Visitors would witness major milestones in the singer’s extraordinary career, such as some of his most memorable performances.
The experience finale was Elvis’ iconic ’68 special performance that captures the drama and triumph of what is described by many as the ‘greatest rock performance of all time’.
Through a partnership with Elvis Presley Enterprises and Authentic Brands Group, the custodians of the Elvis Presley estate, Layered Reality has been granted access to thousands of Elvis’s personal photos and hours of the star’s home-video archive, using state of the art technology to bring the musical icon to life.
Layered Reality recently released some concept art of the new multi-sensory immersive experience but the continuing delay in the project has fans ‘all shook up’. With multiple delays, rescheduling of dates and fans on the hook for the costs outside the event purchase it will be interesting how this affects future ticket sales.
Images shared by Layered Reality, the immersive entertainment company behind Elvis Evolution, provide a glimpse into the show’s journey through time – including the 1960s “Bob’s Burbank Diner” and Elvis’s 1968 dressing room.
A third image shows backstage at NBC Studios offices, where Elvis recorded his legendary 1968 Comeback Special.
